INDUSTRY EXPERIENCE

INDUSTRY CAPABILITIES

Silver Marketing offers expertise in the following areas:

ASSOCIATIONS

  • Membership Acquisition Programs

  • Membership Renewal, Retention and Winback Campaigns

  • Member Products and Services (Insurance, Books, Products,
    Catalogs, etc.)

  • Conference Promotion

  • Trade Show Support (Booths, Signage, Giveaways)

  • Magazine Design and Publishing

  • Branding

ENTERTAINMENT & SPORTS

  • Season Ticket Sales and Leads

  • Luxury Suite Promotions

  • Advance Ticket Purchases

  • Show Series Sales Programs

  • Newborn Promotions

  • Renewal Programs

  • Special Gift Promotions

  • Awareness Campaigns

FINANCIAL

  • Deposit Products

  • Loan and Advances

  • Home Equity Programs

  • Lead Generation Programs

  • Branch Openings and In-Branch Materials

  • Community Building Programs

  • Sales Materials and Newsletters

  • Awareness Programs

FUNDRAISING & NON-PROFITS

  • Member and Donor Acquisition Programs

  • Donor Programs

  • Donor and Membership Relations Programs

  • Renewal/Reactivation Programs

  • Upgrade Programs

  • Sponsorship Promotions

  • Newsletter and Magazine Publishing

  • Event Promotions

  • Awareness Campaigns

HEALTHCARE

  • Consumer Awareness Campaigns

  • Physician Awareness Campaigns

  • Continuing Medical Education Programs

  • Specialized Markets (Hispanic)

  • Lead Generation Programs

  • New Products Introduction

  • Healthcare Conferences

INSURANCE

  • Lead Generation Programs

  • Renewal and Reactivation Programs

  • Direct Sales Programs

  • Trade Show Support

  • Awareness Campaigns

PROFESSIONAL SERVICES

  • Brand and Logo Development

  • Sales Collateral

  • Direct Mail and Email Campaigns

  • Digital and Print Ad Campaigns

  • Specialty Items

  • Truck Design

PUBLISHING & MEDIA

  • Subscription Acquisition Programs

  • Renewal/Reactivation Programs

  • Winback Programs

  • Individual Book Promotions

  • Book Catalogs

  • Publishing Products and add-on Services

  • B2B Programs

RETAIL

  • New Homeowners Programs

  • Traffic Building Programs

  • Store Openings and Closings Promotion

  • Direct and Online Sales

  • In-Store Promotions

  • Catalog Marketing

  • POP

  • Awareness Campaigns

TECHNOLOGY/PRODUCTS
& SERVICES

•  Branding 
•  New product introduction
•  Direct mail
•  Digital  and Print advertising

TRAVEL

  • Travel Catalogs

  • Mini Catalogs for Segmented Groups

  • Direct Mail

  • Inserts

  • Banners and Online Advertising

  • Print Ads